Subscribe to Vainu’s Content

Looking to sell in Europe? Find a company list and reach out, right? Well, not exactly.

Information has become our most valuable commodity. Skimming the top five results...

Good marketing requires a solid relationship between you and your prospects. Good sales, too. Hardly breaking news, I know. But with B2B sales moving into digital...

For a few years, account-based marketing (ABM) has been the hottest topic in the B2B world. Companies are concentrating on acquiring specific high-value customers with...

In sales, being lucky is in your hands. Your expertise, networks, and contacts will boost your luck-o-meter, but when the stars are not aligned—and usually they aren't,...

People are crazy and times are strange, things have changed, says an old Bob Dylan song. But even in the midst of crisis, in these singular, turbulent times, sales...

When the going gets tough, the tough test new ideas. In the recent weeks of economic downturn, many business owners have been forced to look for alternative ways to...

Real-time sales is not just about speed. It’s about real conversations, too. We’re often asked, what do you mean when you talk about real-time sales? In this blog, we...

How do you continue selling in the current situation? Will companies invest or scale back their sales activities? What effect do all-remote sales teams have on...

A long and firm handshake. This gesture is used to signify the end of a long sales process. At that moment, the prospect and the salesperson developed a solid...