Level up your B2B segmentation

With our intuitive platform acting as your B2B marketing segmentation software, you'll have access to all the data you need to make identifying and targeting the accounts with the most potential easy. 

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Get access to the data you need to efficiently identify and target the most potential accounts.

More than 1100 organizations are choosing Vainu to close more business

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Build precise target lists

With a vast range of company characteristics at your disposal, you can create precise and meaningful target segments quickly and easily—either on our platform or directly in your business system.

Create high-ROI target segments with Vainu's easy-to-use company data platform.

Utilize technology data

Improve the precision of your marketing efforts with the help of technology data. You can identify, segment, and target companies based on thousands of web-based technologies such as CMS, ATS, or CRM system they're using.

Find and segment companies based on technologies

Use exact industry focus

Our machine learning-powered industry classification system, Vainu Custom Industry, ensures that industry-focused segmentation is straightforward and powerful, letting you target specific industry verticals and personalize your approach at scale.

Add Vainu Custom Industry categorization to your segmentation criteria

“Vainu has made us see the value of unique data points that help us be more relevant than our competitors. We already know how we add value for our customers, but the timing has been a hard nut to crack–that’s where Vainu comes in and gives us good prospects to contact at the right time.”

Björn Tideman

Head of Commercial Excellence at Telavox
“What differentiates Vainu from its competitors is the UI’s simplicity, the scope of the data, and the easy-to-use API that serves well in building complex solutions. Vainu also provides good sparring and consultation.”

Jonathan Teir

Head of Analytics at Greenstep
“Before Vainu, we spent a lot of time looking through our CRM, trying to find leads based on previous discussions. We used Google and LinkedIn but lacked a complete overview of the potential markets we were focusing on.”

Anders Holmberg

Chief Sales Officer at GetAccept
“We've become substantially more effective in finding and qualifying prospects. Instead of tens of sales reps using a lot of time browsing several websites, we get up-to-date company lists and a good idea about any company's potential in a few minutes using Vainu.”

Pernilla Chis

Sales and Marketing Manager in CRM & Ecommerce at Exsitec

Access real-time company data across your entire tech stack with Vainu's CRM Connectors, APIs, and webhooks

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